When you look at a picture what do you think about? How about when you watch TV? In all images without most people really thinking about it you look at the composition. The style of the image. Even the pictures I have within this blog follow rules that apply to composition. Even with graphics we do the same things, like observe where items are placed, the distance of objects, color schemes, symmetry and patterns. The biggest rule I think most designers follow is the rule of thirds, this rule is a series of invisible lines broken into thirds vertically and horizontally on the image you may observe or be working on. Either conscious or subconsciously we each view a picture with thoughts of how they are composed. Then we feel the way they affect our mood or change our point of view. Send me links of images you consider to have striking compositions. I'll be glad you did and would share my opinion. Until next time think about lighting.
Does this apply to specefic marketing strageties? You stated that it has an influence on our mood. That’s pretty powerful!
ReplyDeleteThx for the comment Mr. Smith and as far as colors playing to market strategies I would have to say, yes. When you think of McDonald's what colors comes to mind Red and Yellow right. Pretty much all companies aside from their Logo spend just as much time thinking about the colors they want to play off people's mood. This is known as Color Psychology, and I believe this applies to several markets, like fashion, film, etc.
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